etBlogAnalysis – Mining Virtual Communities using Statistical and Linguistic Methods for Quality Control in Tourism

TitleetBlogAnalysis – Mining Virtual Communities using Statistical and Linguistic Methods for Quality Control in Tourism
Publication TypeConference Paper
Year of Publication2008
AuthorsWaldhör, K., and A. Rind
EditorsO´Connor, P., W. Höpken, and U. Gretzel
Conference NameInformation and Communication Technologies in Tourism 2008
Pages453–462
PublisherSpringer
Abstract

Travellers use Virtual Communities such as blogs or forums to share their experiences. This content can give invaluable support in developing and improving tourism products. Since the quantity of online travel reports has exploded in recent years, tourism managers and marketers cannot check all the entries potentially mentioning their product, enterprise or destination. The approach of the {etBlogAnalysis} project, which aims to provide a semi-automatic tool for this purpose, is described. This software includes routines for crawling, sentiment extraction and text categorisation. It combines robust linguistic parsing methodology with information and terminology extraction methods in order to determine polarity and power of expressions.

DOI10.1007/978-3-211-77280-5_40